AVL Focus - Issue 2025

he transition to SDVs turns hardware functions into

modular, OTA-updatable software, offering benefits like

code reuse and continuous updates while raising sys-

tem complexity.Thermal management is a clear example. Con-

trolling battery, powertrain, and cabin temperature directly af-

fects range, charging speed, comfort, and battery life. Diverse

E/E architectures and platforms complicate integration, often

requiring OEMs to fit legacy components into modern SDVs.

This mix of old and new heightens complexity and demands

flexible strategies. Traditional hardware-centric processes with

long calibration cycles and many prototypes cannot keep pace

with today’s market and efficiency demand.

Digital-First Strategy

AVL’s digital-first strategy unites virtualization (“shift left”) with

platform-based approaches (“shift north”), establishing a new

benchmark for software-centric vehicle functions. Instead of

relying on long hardware cycles, the solution integrates soft-

ware development with advanced virtualization models, virtual

testing, and closed-loop calibration. Digital Twins and config-

urable test environments validate use cases from single- and

multi-zone climate control to complex battery and powertrain

cooling circuits.

Reusable software libraries are central to this approach.

Pre-configured functional blocks – for example, for high-volt-

age battery cooling or heat pump control – can be applied

across platforms, reducing development effort by up to 50 %

while maintaining consistency and quality.

AVL’s calibration and test ecosystem, like CRETA™, connects

calibration with software builds and test environments directly

into DevOps workflows. This enables continuous calibration,

testing, and updates throughout development instead of just

in late prototypes. Where physical validation is required, AVL’s

Virtual Thermal Lab reproduces demanding real-world scenari-

os for software, E/E, and cooling circuits validation.

In software-defined vehicles (SDVs), functions are becoming modular, software-

driven, and updateable throughout the lifecycle. Thermal management illustrates the

rising complexity: once hardware-bound, it is now a smart, over-the-air (OTA)-capable

software function. By enabling processes such as virtual calibration before road

testing, AVL’s solution speeds up this transformation by as much as 80 %.

SDV’s Hidden

Impact on

Development

and Testing

Beyond Infotainment

This digital-first approach makes thermal management a

showcase for SDVs, illustrating how functions can shift from

being hardware bound to being scalable and software driven.

Efficiency Gains Across the Lifecycle

AVL’s solutions accelerate development, optimize thermal

efficiency, and enable seamless integration into centralized

vehicle software with continuous updates. Closed-loop

automation, which combines virtual models with real-world

data, allows up to 80 % of calibration and verification tasks

to be completed before any road testing – cutting prototype

demand and halving environmental test trips.

Reusable software libraries support both initial development

and mid-lifecycle updates, ensuring consistent quality while

reducing the cost of change. AVL streamlines development

and ensures consistent deployment of thermal functions

across diverse E/E architectures. Virtualization, modular soft-

ware, and automation boost vehicle efficiency, enhance driver

comfort, extend battery life, and speed up SDV feature rollout

– reducing lifecycle costs and enabling sustainable, efficient

mobility.

Defining

the Terms

• Digital first: a holistic SDV strategy using early

virtualization and modular platforms for faster,

efficient, and cost-effective results.

• Shift left: early-phase testing with simulation,

Digital Twins, and continuous integration catches

issues sooner, cuts costs, and speeds delivery.

• Shift north: shifting non-safety functions from

hardware to agile software or the cloud enables

modular architectures, faster updates, and greater

innovation flexibility.

HOME OF INNOVATION

AUTOMATED AND CONNECTED MOBILITY

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