determination to push technology to the limits of physics
and the related pioneering spirit is something you can feel
throughout the whole company and has been driving me
personally at AVL for 19 years.
Mobility is changing. What do you feel is the greatest chal-
lenge facing the engineering sector? Where can AVL exploit
its strengths in the future?
Grebe: Society and the mobility systems are changing all over
the world. We are in the midst of a transformation that goes
way beyond propulsion systems. Sustainability with regard to
the energy and materials used as well as the digital network-
ing are setting the course for technologies. The expansion
of the markets relevant to us determines our options. Our
strengths are our technical understanding of systems and
their interaction, as well as our innovative solutions to prob-
lems. This helps us to push forward in areas like the entire
vehicle, driver assistance systems, and multi-modal mobility
systems.
Brunner: The greatest challenge is to be open to the full range
of technology. Our significant investments in research and de-
velopment are focused on these areas. We are therefore well
prepared for future challenges. As such, the industry is faced
with the challenge of converting a significantly higher amount
of engineering data into information. This allows us to achieve
multipliers and solutions that go beyond what is standard.
Tuschen: To master the technological transformation driven
by decarbonization, automation, and digitalization, and the
uncertainties that come with it, all market players need to
adapt their strategies. It is important to enforce technology
openness and to intensify entrepreneurial spirit, so that we
can scale up innovative technologies and make our strengths
a reality. It is crucial to remain flexible, leverage synergies, and
open up new areas of business. My vision for AVL is to be the
benchmark for commitment, synergy effects, and flexibility.
Interview with
Gustav Tuschen
Mario Brunner
Dr. Uwe Dieter Grebe
SPECIAL EDITION