Looking back at AVL’s 75-year history, what would you say
were the key factors that contributed to the success of the
company?
The key factors are innovation and a “steady hand” when
pursuing good ideas. Another thing that makes us strong is
our consistent customer focus – after all, our customers’
success is our success. And lastly, our global outlook enables
us to be a major player in every region.
AVL is celebrating 75 years. What role does corporate
strategy play in the future direction?
Our strategy is the compass guiding us through the dynamic
transition in the world of mobility – past, present, and future.
It is also an important medium for letting all AVL employees,
partners, and customers know where the journey is heading
and what our priorities are.
What is AVL’s strategy for taking advantage of the challen
ges and opportunities of digitization and connectivity in the
automotive and industrial sectors?
This is where we have the edge. We started with digitization
early on at AVL, accelerating virtualization and expanding our
software portfolio. The more that digitization technologies
evolve, the more we are harnessing intelligent systems and
connectivity in our solutions, and the more this trend acceler-
ates.
Sustainability is a key aspect of AVL’s corporate strategy.
How does the company drive environmentally friendly solu-
tions and in doing so contribute to a sustainable future?
We see potential to further improve our own processes regard-
ing resources, energy, and emissions. We are already well on
our way here with many initiatives, and the results confirm we
are heading in the right direction. But reducing the resource
and energy intensity of our customers through our solutions is
another important element. However, the biggest lever is the
technologies we are working on to improve the sustainability
of transportation and mobility – such as battery-electric or
fuel-cell-electric vehicles.
“The results of
our work are
efficient, powerful
and sustainable
solutions.”
It is also clear that sustainability is not something we can
achieve alone. Collaboration in research, as well as intensive
cooperation when planning investment projects and in opera-
tional activities are key factors here
Looking to the future, we are celebrating 75 years of AVL.
What is particularly important to you personally?
For me, the anniversary is first and foremost a wonderful
opportunity to say thank you: Thank you to all the employees,
partners, and customers who have joined us on our journey.
Together, we have achieved remarkable milestones and are
now writing the next chapter in a story of innovation, growth,
and collaboration.
Interview with
Georg List
SPECIAL EDITION