Pillars of
Our Success
A company is like a house – the foundations are key.
You can only build something that will endure if the
groundwork is right. As has been the case at AVL for
75 years.
VL’s success is built on five pillars that have remained
unchanged since 1948: Pioneering Spirit, Customer
Orientation, Problem-Solving Competence, Indepen-
dence, and Responsibility. These core values are the driving
force behind our daily work. They have shaped our corporate
culture since the very beginning and are incorporated in all our
business activities. However, the objective with which they are
aligned has evolved over the past decades: Whereas initially
the focus was on technical progress, these days it is on striv-
ing for climate-neutral mobility.
CORE VALUES
Turning visions of the future into reality with courage and
expertise. We have cultivated the ability to recognize impor
tant trends and developments early on, and achieve the related
targets ahead of the market. Only the courageous look beyond
the horizon and make discoveries that lead to outstanding
innovations.
Pioneering Spirit
Our success can only be measured by that of our customers.
True understanding of a customer and their needs, combined
with experience and a global view, allows us to create inno-
vative solutions. Expertly conceived, uniquely tailored, and
efficiently carried out – a shared success.
Customer Orientation
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