AVL gives startups the chance to make a name for themselves
in international networks of suppliers, customers, and em
ployees. And it is not only the startups who benefit from a part-
nership. Co-creation is also worthwhile for AVL in many respects:
•
Access to new technologies and business models
We can benefit from the expertise and technology of start-
ups in areas that are not among our core topics but are
relevant for the future. Together, we are able to bring new
products and services to market more quickly.
•
Agility and flexibility
Since startups are usually very agile and flexible, together
we can react to changing market conditions faster.
•
Risk minimization
Instead of investing in development ourselves, we can
draw on the technologies and products of others and thus
focus on joint market penetration.
•
Culture of entrepreneurship
Cooperation fosters a culture of entrepreneurship and
innovation, and thus also the creativity and entrepreneurial
spirit of our employees.
2. Co-Creation With Established Companies
In order to keep our finger on the pulse of the times and –
even more importantly – of our customers in an increasingly
complex world, further cross-company and cross-sector ini-
tiatives are needed. In particular, large, established companies
like ours with strong R&D capabilities are challenged to adapt
to current conditions. Smart, strategic collaboration with other
companies allows us to gain speed and creativity and use
scarce resources more efficiently. Together, we have a better
understanding of the market and can develop transformative
innovations of a technical nature and business models that
are closer to the needs of our customers.
HOME OF INNOVATION
CREATORS EXPEDITION
This explains the second focus of Creators Expedition: col-
laboration with companies from adjacent industries that are
striving for innovation to ensure their future business success.
These include well-known global corporates in the IT sector, in
the steel and metal industry, in logistics, and in mobility. The
ultimate goal is always the customer-centric implementation
of highly innovative and future-proof solutions for both exist-
ing and new target groups.
Our initial focus is on building networks. In discussions and
workshops, we elicit common areas of interest, customer
requirements, and visions. In doing so, we focus on problems
that have relevant application fields in other industries and
sectors besides the automotive industry and thus offer great
scaling potential. Potential topics include the expansion of
virtual development processes, the development of digital
product passports, industrial hydrogen applications, and
smart virtual sensor technology.
The primary role of Creators Expedition is to align with AVL’s
strategy, to build up the network, to bring together all the tech-
nical experts, and to provide methodological and process-re-
lated support. Both AVL’s technical teams and those of the
partner companies are responsible for developing prototype
solutions and, in the future, specific products or services.
3. Other Initiatives
Creators Expedition also facilitates the regular exchange of
experience regarding issues in the field of corporate inno-
vation and organizes joint hackathons with universities and
innovation camps. We act as a link between AVL and the
(radical) innovation units of other large companies. We also
actively shape innovation ecosystems, such as the Austrian
industry network PIER 4 or Innovation Circle in Graz. We are
Goal: Complementing AVL competencies at module, pack, and vehicle level
to drive electromobility and develop customer-oriented solutions
Solution: Integrating Batemo’s modeling and simulation technology into the
system simulation solution
AVL CRUISE™ M
“Collaboration is necessary to support customers throughout the battery
system process. This includes electrode formulation, cell design, and pack
development, as well as validation tests and operational solutions.” Jan
Richter, CEO Batemo
AVL and Batemo
Concentrated Expertise in
Virtual Battery Development
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